Two engagements. Two different kinds of value.

Better decisions.
Results worth talking about.

Suzuki West Rand · Customer-reported performance

Eighty units behind.
Then in front — and widening.

Suzuki reported competitive milestones, from eighty units behind to a widening lead.
  1. −80Beforeunits behind the nearest dealer
  2. −1Month 1unit behind
  3. AheadMonth 2of the nearest dealer
  4. WideningOnwardthe lead kept growing

Twelve months after the engagement ended, the lead was still widening.

Milestones shown schematically.

+30% Customer engagement
+25% Sales

The client’s signed letter reports the percentage increases. The competitive timeline is the separate account shared in WithNova’s case study.

Lyle van der Westhuizen
New Vehicle Sales Manager, Suzuki West Rand

Read the client’s account ↗

Michelle Geere · CEO, Adbot

One session.
“Not just expertise, but true wisdom.”

Adbot milestones: mentoring in December 2024, award in December 2025, investment announced in January 2026.
  1. DEC 2024Mentoring session with Shukri
  2. Aug 2025Adbot wins Top Women Business in ICT & E-commerce
  3. JAN 2026Montegray Capital investment announced

Milestones shown schematically.

“The mentorship I received from Shukri through the Irish Tech Challenge proved to be one of those rare encounters that fundamentally shifts your business trajectory.”

Michelle Geere, CEO of Adbot, on mentoring with Shukri through the Irish Tech Challenge.

Michelle’s session: 17 December 2024. Adbot’s later milestones are shown above.

Read the story and sources ↗

Suzuki West Rand

The client’s written account.

“We observed a 30% increase in customer engagement and a 25% surge in sales.”

Lyle van der Westhuizen
New Vehicle Sales Manager · Signed 7 April 2024

On the May–December 2023 collaboration with Aarifah and the WithNova Blink Digital team.

Measurement and attribution context ↗

Michelle Geere · CEO, Adbot · 17 December 2024

Her words. The full story.

“What began as a mentoring session with Shukri to address a specific question quickly revealed itself to be a masterclass in industry insight. His deep understanding of the market far beyond just answering my query – it opened my eyes to opportunities and perspectives I hadn’t even considered. In just one session, Shukri provided remarkable clarity about our target audience strategy and offered invaluable approaches to industry-specific challenges. His ability to distill complex market dynamics into actionable insights demonstrated not just expertise, but true wisdom. The mentorship I received from Shukri through the Irish Tech Challenge proved to be one of those rare encounters that fundamentally shifts your business trajectory. His guidance wasn’t just advice – it was transformative insight backed by years of industry experience, delivered with genuine support and commitment to seeing others succeed.”

Adbot’s subsequent milestones

2 December 2025: Adbot wins Top Women Business in ICT & E-commerce at the Standard Bank Top Women Awards.

12 January 2026: Adbot announces strategic investment from Montegray Capital, Michael Jordaan’s investment firm.

Testimonial and milestone context

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